WP Links Pro

WP Links Pro costs $59 once for 1 site.

Yes, if your site carries many affiliate or partner links and you want nofollow, sponsored and ugc set by rules instead of post by post. Google expects paid links to be marked, and a rule that applies to the whole site is more reliable than remembering it in every article. The lifetime license includes updates and support for life, and the vendor sells only lifetime licenses, so there is no subscription to cancel later.

It pays off less on a small site where the free plugin already sets the attributes you need. Link scans are capped per tier, so check the numbers in the table if your site has thousands of links. If you run several sites, the Team and Agency tiers cover 5 or 100 sites for a small extra amount. The refund window is only 7 days, so test everything right after buying.

The free WP External Links plugin on wordpress.org runs on 90,000+ sites. It sets rel attributes such as nofollow and controls which external links open in a new tab, which covers the basics for many blogs.

WP Links Pro is the premium version. It adds rules for nofollow, sponsored and ugc, a scanner for broken internal and external links, detection of links to malicious sites and an optional exit notice before visitors leave. A central dashboard and white label mode help when you manage several sites.

Link attributes are not a one-off task. Every new post, partner and affiliate program adds links that need the right rel value, and a broken link checker has to run again as other sites change their URLs.

That is why a one-time license fits. WebFactory sells this plugin only with lifetime licenses for 1, 5 and 100 sites, including updates, support and all future features, so the cost does not come back every year.

You install the Pro plugin, activate the license and set up your rules for external, affiliate and user generated links. Then run a first link scan, fix the broken links it reports and check a few posts in the browser to confirm the rel attributes.

Sites

1 site

Updates

For life

Support

For life

Money back guarantee

7 days

Taken from the vendor’s pricing page, like the price above.

On the market since

2011

Active installs

90,000+ free version on wordpress.org

Rating

4.3 out of 5 on wordpress.org

Current version

2.66

Last update

Aug 16, 2026

Figures from the public plugin directory, checked on Oct 4, 2026. wordpress.org listing(opens in a new tab)