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WP All Import Pro Lifetime Deal: Pricing, Features and Payback

The WP All Import Pro lifetime deal costs $1,299 once for unlimited sites and pays for itself after 53 months compared with the annual Import and Export Pro plan. This review shows what the lifetime package includes, what Pro adds to the free importer, from WooCommerce product imports to WP All Export Pro, and for whom the one-time price is worth it. All prices come from the vendor’s own pricing page.

  • 6 min read
  • Updated
  • Prices checked between Sep 14, 2026 and Sep 30, 2026

Links marked “Ad” are affiliate links. Your price stays the same. Affiliate disclosure

Contents · 10 sections
  1. Pricing
  2. Worth it?
  3. Features
  4. Import CSV
  5. WooCommerce import
  6. Free vs Pro
  7. Alternatives
  8. Checklist
  9. Who it suits
  10. FAQ

Key takeaways

  • Price: $1,299 once for unlimited sites, instead of $299 every year.
  • Payback: the lifetime package costs less than the annual plan after 53 months, so it only pays off for long running projects.
  • Savings: over five years you save $196 compared with renewing every year.
  • The package bundles Import Pro, Export Pro and every add-on, including WooCommerce, ACF and users.
  • For a one-off migration the annual plan is cheaper. The lifetime package suits agencies and shops that import every week.
  • $1,299 One-time price for the lifetime package

  • 53 Months until the lifetime package pays for itself

  • $196 Saved after five years compared with the annual plan

  • $299 Annual plan the lifetime package replaces

WP All Import pricing: lifetime package vs annual plan

Soflyy sells WP All Import Pro as annual plans and as one lifetime package. The lifetime package costs $1,299 once, the comparable annual plan with Import Pro and Export Pro $299. Every tier covers unlimited sites. The chart shows the month in which the one-time price becomes the cheaper option.

WP All Import Pro: lifetime price vs. annual plan

What the annual plan adds up to, measured against the one-time price.

Compared with the $299/year plan, it pays for itself after 53 months and saves $196 over five years.

Total cost of the annual plan compared with the lifetime price
PeriodAnnual plan, totalLifetimeDifference
After 1 year$299$1,299Lifetime costs $1,000 more
After 3 years$897$1,299Lifetime costs $402 more
After 5 years$1,495$1,299You save $196
WP All Import ProLicense terms, per the vendor

One-time payment for Import Pro and Export Pro with all current and future add-ons, lifetime updates and support, on unlimited sites.

Vendor pricing page(opens in a new tab)

Is the WP All Import Pro lifetime deal worth it?

Only if you use the plugin longer than 53 months. That is a long payback compared with most deals in our catalog. It works out for shops that pull supplier feeds every day and for agencies that migrate content on many client sites, because the importer stays in use for years. For a single migration, buy one year and let it expire. Why the payback period decides this is explained in lifetime license vs subscription.

  • WP All Import Pro

    SoflyyDeveloper Tools

    Import and export plugin for CSV, XML and Excel files with drag and drop mapping and scheduled imports.

    $1,299 one-time

    pays off after 53 mo.

    Get deal: WP All Import Pro(opens in a new tab)

WP All Import Pro: pros and cons

Pros

  • Unlimited sites with every tier
  • Import Pro, Export Pro and all add-ons in one lifetime package
  • Free version on wordpress.org to test the importer first

Cons

  • The lifetime package costs more than four years of the annual plan
  • The vendor plans to move to annual licenses only

WP All Import Pro features at a glance

  • Drag and drop mapping

    Drag the columns of a CSV, XML or Excel file onto WordPress fields instead of writing an import script.

  • Imports from a URL or FTP

    Load the file straight from a supplier URL or an FTP server, not only by uploading it in the browser.

  • Scheduled updates

    Run an import on a schedule and update existing records, for example only prices and stock.

  • Add-ons for WooCommerce, ACF and users

    Import products with variations, custom fields and user accounts through the add-ons in the package.

  • WP All Export Pro

    Export posts, products, orders or users to CSV, XML or Excel with the same drag and drop editor.

  • Custom PHP functions

    Clean or convert values during the import with your own PHP functions, such as prices or dates.

Import CSV into WordPress with WP All Import

To import a CSV into WordPress, you upload the file, pick the post type and drag each column onto a field: title, content, categories, images or custom fields. WP All Import shows a preview of the first records before anything is saved. The same steps work for XML and Excel files. If you store the imported values in custom fields, our comparison of custom fields and snippet plugins helps you pick the field plugin, for example Meta Box or ACPT.

WooCommerce product import from supplier feeds

A WooCommerce product import is the most common reason to buy Pro. The WooCommerce add-on imports simple and variable products with prices, stock, attributes and gallery images, and a scheduled import keeps them in sync with a supplier feed. Shops that only update prices and stock can limit the import to those fields. More shop extensions with a one-time price are listed under WooCommerce lifetime deals and in our guide to WooCommerce plugins with a lifetime license.

WP All Import free vs Pro: what you get for the upgrade

The free WP All Import on wordpress.org imports posts, pages and custom post types from CSV and XML files with the drag and drop editor. Pro is worth it when imports repeat (from a URL, on a schedule, with updates to existing records) or when the data belongs in WooCommerce, custom fields or user accounts. WP All Export Pro is a separate plugin and is part of the lifetime package.

WP All Import alternative and related developer tools

Many people look for a WP All Import alternative because of the price. Our catalog has no other import plugin with a lifetime license, so we make no statement about the price or license of other importers. You find WP All Import Pro among the developer tools with a lifetime license, next to tools that often run alongside an import: WPCodeBox for the PHP functions you call during an import and Meta Box for the fields you fill.

Checklist before you buy WP All Import Pro

  1. One-off or repeatA single migration rarely justifies the lifetime package. Weekly or daily imports do.
  2. Data targetWrite down where the data goes: posts, WooCommerce products, custom fields or users. Each needs the matching add-on.
  3. Server limitsLarge files need enough execution time and memory. Test your biggest file on the real host before you buy.
  4. PaybackCompare the 53 months of payback with how long you will run the import.
  5. Number of sitesEvery tier covers unlimited sites. Our guide to lifetime plugins for unlimited sites lists more deals without a site limit.

Who WP All Import Pro suits

  • Shops with supplier feeds

    Prices and stock arrive every day as CSV or XML and should update the WooCommerce products on their own.

  • Agencies with client sites

    Content moves between client sites again and again, and the license covers unlimited sites.

  • Directories with custom fields

    Listings, events or real estate come from a spreadsheet and fill custom fields in a custom post type.

  • One single migration

    For one move from another system, one year of the annual plan costs less than the lifetime package.

Frequently asked questions

Is there a WP All Import Pro lifetime deal?

Yes. Soflyy sells a lifetime package with Import Pro, Export Pro and all add-ons for $1,299 once, as checked on Sep 30, 2026. It covers unlimited sites.

How much does WP All Import Pro cost?

The lifetime package costs $1,299, the comparable annual plan $299. The lifetime package pays for itself after 53 months.

What is the difference between WP All Import free and Pro?

Free imports posts, pages and custom post types from CSV and XML files. Pro adds imports from a URL or FTP, scheduled updates, custom PHP functions and the add-ons for WooCommerce, ACF and users.

Is WP All Export Pro included?

Yes, in the lifetime package. It exports posts, products, orders and users to CSV, XML or Excel.

Can WP All Import update WooCommerce products automatically?

Yes, with Pro and the WooCommerce add-on. A scheduled import updates existing products, for example only prices and stock.

More developer tools with a lifetime license

8 developer tools in our catalog, from importers to custom fields, each with the date we last checked the price.

See all developer tools

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