Page builder comparison
WordPress Page Builders with a Lifetime License: Bricks vs Divi vs Oxygen vs WPBakery
Which WordPress page builder with a lifetime license is worth buying? We compare the four builders in our catalog that you can pay for once: Bricks Builder, Divi, Oxygen and WPBakery Page Builder. You get one-time prices, site limits, annual plans, payback time and license terms, all taken from the vendors’ own pricing pages, plus a clear recommendation for agencies, developers and single sites.
- By the lifetimewp team
- 7 min read
- Updated
- Prices checked on Oct 4, 2026
Links marked “Ad” are affiliate links. Your price stays the same. Affiliate disclosure
Key takeaways
- Best for agencies: Bricks Builder at $599 for unlimited sites. It pays for itself after 29 months compared with its annual plan.
- Best value with extras: Divi at $249 for unlimited sites, with Extra, Bloom and Monarch included. Payback after 34 months.
- Lowest price for unlimited sites: Oxygen at $199.50, a launch offer with a price increase announced. Built for developers.
- Cheapest single site: WPBakery Page Builder at €69, sold in euros. Support Plus is only included for the first year.
Lifetime page builders compared: price, sites and payback
The table shows the entry lifetime license of each WordPress page builder. Bricks, Divi and Oxygen cover unlimited sites from the start, so every client project is included. The Regular license of WPBakery covers one site.
- Lifetime price
- $599
- Sites
- Unlimited sites
- Annual plan
- $249
- Pays off after
- 29 months (fastest)
- Checked
- Oct 4, 2026
LicenseOne-time payment for unlimited sites (Ultimate plan) with all future updates and technical support; annual plans start at 1 site.
- Lifetime price
- $249
- Sites
- Unlimited sites
- Annual plan
- $89
- Pays off after
- 34 months
- Checked
- Oct 4, 2026
LicenseOne-time payment for unlimited sites (Divi Lifetime) with lifetime updates and support. Pro services such as Divi AI and Divi Cloud are billed separately as subscriptions.
- Lifetime price
- $199.50
- Sites
- Unlimited sites
- Annual plan
- not stated
- Pays off after
- not stated
- Checked
- Oct 4, 2026
LicenseOne-time payment for unlimited sites (lifetime bundle) with lifetime updates and support; licenses for Oxygen Classic alone are cheaper.
- Lifetime price
- €69
- Sites
- 1 site
- Annual plan
- not stated
- Pays off after
- not stated
- Checked
- Oct 4, 2026
LicenseOne-time payment for 1 site (Regular license) with lifetime updates and one year of Support Plus included. Lifetime licenses for 5 and 10 sites are also available.
License terms, per the vendor
- Bricks Builder
- One-time payment for unlimited sites (Ultimate plan) with all future updates and technical support; annual plans start at 1 site.
- Divi
- One-time payment for unlimited sites (Divi Lifetime) with lifetime updates and support. Pro services such as Divi AI and Divi Cloud are billed separately as subscriptions.
- Oxygen
- One-time payment for unlimited sites (lifetime bundle) with lifetime updates and support; licenses for Oxygen Classic alone are cheaper.
- WPBakery Page Builder
- One-time payment for 1 site (Regular license) with lifetime updates and one year of Support Plus included. Lifetime licenses for 5 and 10 sites are also available.
How to choose a page builder with a lifetime license
A lifetime license only pays off if you keep using the builder for years. Check these four points before you buy. Our lifetime deal checklist covers the full list.
- Sites per licenseCount your client sites for the next few years. Unlimited licenses make every new project free, see why unlimited sites matter.
- What stays a subscriptionSome services are billed separately even with a lifetime license, such as Divi AI or WPBakery Support Plus.
- Lock-inContent built with a page builder rarely moves cleanly to another one. Shortcode builders like WPBakery make a switch especially costly.
- Theme or pluginBricks is a theme itself. Divi runs as a theme or as a plugin, and WPBakery works as a plugin with almost any theme.
Bricks Builder lifetime: best for agencies and client sites
Bricks Builder is a WordPress theme with a built-in visual editor. You build complete sites with it, including headers, footers and templates, and style them with classes. The Bricks lifetime license is only sold as the Ultimate plan for unlimited sites: the entry price is higher, but every client project is covered. Add-ons extend it further, compared in our guide to Bricks Builder add-ons.
- Visual editor for pages and templates
- Query loop, menu and popup builder
- WooCommerce builder
- Conditions, interactions and built-in forms
Bricks Builder
Page Builders
- Bricks
Visual site builder delivered as a theme, with query loops, conditions and a WooCommerce builder.
- Bricks
Get deal: Bricks Builder(opens in a new tab)$599 one-time
pays off after 29 mo.
Bricks Builder: pros and cons
Pros
- Unlimited sites, including client projects
- Updates and support for the lifetime of the product
- 60 day refund window to test it on a real project
Cons
- No free version: you can only test it in the online demo
- Lifetime is only sold as the unlimited plan, so the entry price is higher
- Class-based workflow takes some time to learn
Bricks Builder: lifetime price vs. annual plan
Compared with the $249/year plan, it pays for itself after 29 months and saves $646 over five years.
| Period | Annual plan, total | Lifetime | Difference |
|---|---|---|---|
| After 1 year | $249 | $599 | Lifetime costs $350 more |
| After 3 years | $747 | $599 | You save $148 |
| After 5 years | $1,245 | $599 | You save $646 |
Building with Bricks?
10 lifetime deals in our catalog are made for Bricks, from the builder itself to its add-ons.
Divi lifetime: theme, builder and extras in one license
Divi combines a WordPress theme with a drag-and-drop builder that also runs as a standalone plugin with other themes. Divi Lifetime covers unlimited sites and adds the Extra theme, Bloom and Monarch. Divi AI, Divi Cloud and VIP support are not included and stay paid subscriptions.
- Visual drag-and-drop builder
- Theme builder for headers, footers and templates
- Large library of pre-made layouts
- WooCommerce modules
Divi
Elegant ThemesPage Builders
Theme and visual page builder with a large layout library, plus Extra, Bloom and Monarch.
Get deal: Divi(opens in a new tab)$249 one-time
pays off after 34 mo.
Divi: pros and cons
Pros
- Unlimited sites for a single payment
- Lifetime updates and support included
- The builder also runs as a plugin with other themes
Cons
- Divi AI, Divi Cloud and VIP support are only available as paid subscriptions
- Moving away from Divi later means rebuilding your layouts
- Only one lifetime tier, so a single site pays the unlimited price
Divi: lifetime price vs. annual plan
Compared with the $89/year plan, it pays for itself after 34 months and saves $196 over five years.
| Period | Annual plan, total | Lifetime | Difference |
|---|---|---|---|
| After 1 year | $89 | $249 | Lifetime costs $160 more |
| After 3 years | $267 | $249 | You save $18 |
| After 5 years | $445 | $249 | You save $196 |
Oxygen Builder lifetime: developer control at a launch price
Oxygen is a visual site builder for developers who want close control over design and structure. Version 6 adds reusable components, global variables, interactions and loops with dynamic data. The Oxygen lifetime bundle includes Oxygen 6, Oxygen Classic and the Breakdance Elements, WooCommerce and Forms add-ons for unlimited sites, at $199.50 the lowest one-time price for unlimited sites in this comparison.
- Visual builder with fine-grained design control
- Loops, conditions and repeaters for dynamic data
- Reusable components and global variables
- WooCommerce and forms add-ons included
Oxygen
SoflyyPage Builders
- Bundle
Developer-focused visual builder with components, variables and dynamic data for unlimited sites.
- Bundle
Get deal: Oxygen(opens in a new tab)$199.50 one-time
Unlimited sites
Oxygen: pros and cons
Pros
- Unlimited sites, including client projects
- Lifetime updates and support with no renewal fees
- 60 day refund window to test it on a real project
Cons
- Best suited to users familiar with HTML and CSS concepts
- Oxygen 6 and Oxygen Classic are separate products, which can be confusing
- The bundle is marked as a launch offer and a price increase is announced
One-time payment for unlimited sites (lifetime bundle) with lifetime updates and support; licenses for Oxygen Classic alone are cheaper.
WPBakery lifetime license: low entry price for one site
WPBakery Page Builder lets you assemble layouts from content elements in a visual editor and works with almost any theme. The Regular license is a one-time purchase for one site with lifetime updates, and the first year of Support Plus is included. Lifetime licenses for 5 and 10 sites are also available.
- Drag and drop front-end editor
- Works with almost any theme
- Advanced grid builder
- Skin builder for element styling
WPBakery Page Builder
Page Builders
Established drag-and-drop page builder with a front-end editor that works with almost any theme.
Get deal: WPBakery Page Builder(opens in a new tab)€69 one-time
1 site
WPBakery Page Builder: pros and cons
Pros
- Low one-time price for a single site
- Manual updates stay available after Support Plus expires
- Lifetime tiers for 5 and 10 sites for agencies
Cons
- Ticket support, auto-updates, template library and AI need Support Plus after the first year
- One license covers only 1 site
- Content is stored as shortcodes, so switching builders later takes effort
One-time payment for 1 site (Regular license) with lifetime updates and one year of Support Plus included. Lifetime licenses for 5 and 10 sites are also available.
Which lifetime page builder should you choose?
Many client sites
Bricks Builder and Divi cover unlimited sites for one payment, so each new client site costs nothing extra. Both also sell an annual plan you can compare against.
You write HTML and CSS
Oxygen suits people familiar with HTML and CSS concepts and gives fine-grained control over design and structure.
Fits
You want ready-made layouts
Divi comes with a large library of pre-made layouts and a theme builder for headers, footers and templates.
Fits
One site, small budget
The Regular license of WPBakery covers one site for €69 and works with almost any theme.
Bricks vs Oxygen: which builder wins?
The Arena puts both builders head to head, from lifetime price to license terms.
Block editor and Elementor alternatives with a lifetime license
If you would rather stay in the WordPress block editor, a block plugin can replace a full page builder. Spectra Pro and Stackable Premium are both built for Gutenberg and sold with a lifetime license. More options are in our Gutenberg block plugin comparison.
Spectra Pro
Brainstorm ForcePage Builders
- Gutenberg & Blocks
Pro add-on for Spectra with a loop builder, popups, dynamic content and animations in the block editor.
- Gutenberg & Blocks
Get deal: Spectra Pro(affiliate link, opens in a new tab)$319 one-timeRegular price:
$3498% off the regular pricepays off after 56 mo.
Stackable Premium
GambitPage Builders
- Gutenberg & Blocks
Premium upgrade for Stackable with a larger design library, dynamic content, conditions and motion effects.
- Gutenberg & Blocks
Get deal: Stackable Premium(opens in a new tab)$189 one-time
pays off after 47 mo.
If you work with Elementor, add on packs such as HappyAddons Pro come with a lifetime license, see our Elementor add-ons comparison. Elementor Pro itself is not in our catalog, so we make no statement about its pricing here.
FAQ: WordPress page builders with a lifetime license
Which WordPress page builders have a lifetime license?
Our catalog lists four page builders with a lifetime license: Bricks Builder ($599), Divi ($249) and Oxygen ($199.50) for unlimited sites, and WPBakery Page Builder (€69) for one site.
Is there a lifetime license for Bricks Builder?
Yes. Bricks sells its lifetime license only as the Ultimate plan for unlimited sites, at $599. It includes all future updates and technical support. There is no free version, only an online demo.
How much does Divi Lifetime cost?
Divi Lifetime costs $249 as a one-time payment for unlimited sites, as checked on Oct 4, 2026. Divi AI, Divi Cloud and VIP support are billed separately.
Bricks or Oxygen: which lifetime builder is better?
Both cover unlimited sites. Bricks costs $599 and is a theme with templates and class-based styling. Oxygen costs $199.50 as a launch offer and targets developers who think in HTML and CSS.
Does the WPBakery lifetime license include updates?
Yes, the Regular license includes lifetime updates for one site. After the first year, automatic updates, ticket support and the template library need Support Plus. Manual updates stay available.
Can I use Divi with another theme?
Yes. The Divi builder also runs as a standalone plugin with other themes. Bricks, in contrast, is a theme itself and needs no other theme.
Bricks vs Divi: which lifetime builder suits you?
Both cover unlimited sites, so it depends on how you like to work. Bricks costs $599 and builds on classes and templates, while Divi costs $249 and brings ready-made layouts plus Extra, Bloom and Monarch.
All page builder lifetime deals
38 lifetime deals in the Page Builders category, from builders to add-ons and block plugins.
